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Senior Marketing Associate

Department: MARKETING
Location: New York, NY

About Us

Ever eat an Impossible Burger, cooked plant-based chicken, or recycled a plastic water bottle? There isnít a facet of modern life that chemical engineers havenít touched.

Chemical engineers have been part of almost every major development from plastics and fibers to unleaded gasoline to solar power and medicines. If itís modern, chemical engineers helped make it happen.

AIChE, founded in 1908, is a professional society of more than 60,000 chemical engineers in 110 countries. Its members work in corporations, universities, and government, using their knowledge of chemical processes to develop safe and useful products for the benefit of society. AIChE fosters and disseminates chemical engineering knowledge, assists the professional and personal growth of its members, and applies the expertise of its members to address societal needs and improve the quality of life. Through its varied programs, AIChE continues to be a focal point for information exchange on the frontiers of chemical engineering research in such areas as energy, sustainability, biological and environmental engineering, nanotechnology, and chemical plant safety and security.

Position Summary

The AIChE Marketing team is responsible for the discovery, design, development and delivery of AIChEís marketing initiatives, working closely with cross-functional groups within AIChE. The Senior Marketing Associate is a connector and problem-solver. A team player who focuses on goals and outcomes with other departments to produce creative results and help develop plans and initiatives that consider data, feedback and best practices into account.

Responsibilities

Under the direction of the Design & Marketing Manager, the Senior Marketing Associate will achieve the following objectives:

  • Develop marketing strategies and tactics for AIChE market segments in line with organization objectives; execute all deliverables
  • Manage projects and campaigns, which support various goals, including virtual and in-person conferences, education, membership (webinars, eLearning courses, and other courses) and other product areas; Hands-on experience implementing campaigns through paid social channels such as LinkedIn and Feathr
  • Collaborates with the Communications team on messaging to retain and acquire new members by developing content.
  • Utilize data and context from various sources to drive strategic marketing messages, both internally and externally
  • Serve as the initial contact for projects and initiatives within the marketing team
  • Deep understanding of email marketing strategy and best practices
  • Creates marketing and social media campaigns and strategies, including, content ideation, and adherence to implementation schedules
  • Ability to produce accurate, compliant, and compelling work independently and with others
  • Research industry & association trends, competitive products, innovations, and best practices to identify and recommend growth opportunities

Skills

  • Strong knowledge in digital, social, content, and strategy
  • Capacity to manage multiple projects and prioritize deliverables through good communication and use of processes
  • Build and sustain relationships with all levels of employees and customers
  • Skilled in creating reports, i.e., Excel, Smart Sheet a plus
  • Adept at creating PowerPoint presentations

Software Proficiencies

  • MS Office products: Word, Outlook, PowerPoint, Excel
  • Smart Sheet
  • Google Analytics, Google ecommerce, Data Studio
  • Social Media

Competencies

  • Presentation skills
  • Project Management
  • Strong organizational skills
  • Communicator
  • Adaptable
  • Leadership
  • Collaborator

Educational & Work Experience Requirements

  • Undergraduate degree and/or graduate degree in marketing
  • 4+ years of relevant experience

Location

  • This position is located at our New York City Global Office, with a hybrid work from home option. You must reside within commuting distance of New York City. We will consider a remote individual outside of the NYC tristate area.

The American Institute of Chemical Engineers is an Equal Opportunity Employer.

 

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